Legendary skin care creation born out of our founder’s passion for art, utilizing the finest elements from Mother Nature, the Dead Sea. Awaken your senses with an exclusive beauty experience.
-417 is a unique line of natural skincare products based on natural active components and minerals from the lowest place in the world – the Dead Sea. The company’s name symbolizes the exact location below sea level of the Dead Sea at the time of the company’s foundation. Our founder, Moty Fridman collaborated with a team of chemists at the top research laboratories in Europe to develop products and treatments with formulas combining technology and well-being for a positive, transformative effect on both body and mind.
-417 draws on a rich and established past, but is constantly evolving for future growth and moving forward. The use of natural and scientifically-proven ingredients in beauty care products continues to drive the brand’s contemporary and creative policy. All -417 products are paraben-free and mineral oil-free. We are also cruelty-free and never test our products on animals.
We start at the source, Mother Nature, bringing you the most embracing energy coming from the lowest place on earth, the Dead Sea, utilizing the finest natural elements of treatment, care and pure love.
The Dead Sea is the largest natural spa in the world and the lowest point on Earth, situated 417 meters (1,373 ft.) below sea level.
The core of -417 is a precious mineral complex, a groundbreaking combination of essential Dead Sea minerals from the lowest place on earth, the Dead Sea, -417 meters below sea level & high concentrations of natural active ingredients (energizing vitamins & unique plant extracts).
At -417, we believe in Clean Beauty. We strive to use clean, no-harm ingredients while delivering ingredient transparency. We utilize our collection of natural active ingredients and essential Dead Sea minerals that are used in the formation of our products. Over 90% of our products are vegan and are suitable to be used on sensitive skin. Our products are natural and locally sourced, with pH-friendly levels and enriched vitamins. Our products don’t contain gluten, phthalate, sulphates or parabens, and we are proud that our formulas are qualitative, naturally sourced and safe.